Verdoora cares about your privacy and protects your personal data. In this privacy policy, you will find all information regarding the way we collect and look after your personal data when you visit our website (www.verdoora.uk), when you purchase our food and other products and services from us (through our website or by getting in contact with us directly), when you register with us as a customer, when you otherwise contact us and when we deliver the products you have ordered from us. You will also find information about your privacy rights and how the law protects you.

It is important that the personal data we hold about you is accurate and current. Please let us know if your personal data changes during your relationship with us.

This privacy policy together with our Terms and Conditions must be read carefully as well as any other privacy policy or fair processing notice we may provide on specific occasions (such as marketing events) when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. Please note that Verdoora may update and amend this privacy policy from time to time and any changes will be posted on our website.

By accessing and continuing to use the Verdoora website, you accept the terms of this privacy policy.

Verdoora Ltd, a company incorporated in England and Wales with company number 13335845, offices in 114a Cromwell Road, London SW7 4AG, needs to collect some personal information to be able to operate its customers’ account.

References to as "Verdoora", "we", "us" or "our" in this privacy policy are to Verdoora as a company. References to "you" or "your" are to you as an individual using our website or otherwise contacting Verdoora (either on behalf of yourself, your business or another individual or organisation).

The Detail

• 1. THE DATA WE COLLECT
• 2. IF YOU FAIL TO PROVIDE PERSONAL DATA
• 3. HOW WE COLLECT YOUR PERSONAL DATA
• 4. HOW WE USE YOUR PERSONAL DATA
• 5. DISCLOSURES OF YOUR PERSONAL DATA
• 6. INTERNATIONAL TRANSFERS
• 7. DATA SECURITY
• 8. DATA RETENTION
• 9. YOUR LEGAL RIGHTS
• 10.CONTACT DETAILS AND COMPLAINTS
• 11.THIRD PARTY DATA COOPERATIVES

1. The Data We Collect

• 1.1 Any information about an individual from which that person can be identified only (and not information, data that are anonymous data or relate to a corporate entity) are to be considered as personal information, data.
• 1.2 If you visit our website, contact us about employment opportunities or to enquire about our products and services or are a customer making contact with us via our website or by telephone or email, we may collect, use, store and transfer different kinds of personal data about you, which we have grouped together as follows:
• • Identity Data (that may include first name, last name, username or similar)
  • Contact Data (that may include delivery address, delivery instructions, email address and telephone/mobile number).
  • Financial Data (that may include payment card holder details (CHD), card type, expiry date and the last 4 digits of your card number).
  • Transaction Data: may include details about your order history, payment instructions and payment history.
  • Technical Data: may include internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, use of cookies or other devices to store and sometimes track information about you (more details on our use of cookies is set out in the Cookies section) and other technology on the devices you use to access this website or our software.
  • Profile Data: may include your user id and password, purchases and orders made by you, your browsing history on our website, any event history, your account details, your interests and preferences including the motivation for choosing our product, your dietary preferences, and food groups that we should exclude and feedback and survey responses
  • Usage Data: may include information about how you use our website, products and services.
  • Marketing and Communications Data: may include your preferences in receiving marketing from us (and our third parties who provide marketing services) and your communication preferences.
  • Aggregated Data. We might also collect, use and share aggregated data such as statistical or demographic data for any purpose. Aggregated data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may aggregate customers’ Usage Data to calculate the percentage of users accessing a specific website feature or Transaction Data for financial reporting and analysis. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.
  • Special Categories of Personal Data. We DO NOT collect any special categories of personal data about you. This includes details about your racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic or biometric data, health, sex life or sexual orientation. However, we may process certain special categories of personal data when you:
  • select certain preferences for your recipe boxes (e.g. your dietary preferences ('Protein-Packed' / 'Balanced' / 'Pescatarian' / 'Vegan'), and food groups that we should exclude (e.g. shellfish); and
  • include such information in your CV which you (or a third party) send to us about employment opportunities with us.

2. Failure in providing personal data

• 2.1 We sometimes need to collect personal data, by law or under the terms of a contract that we have with you. When failing to provide such data while required, the contract we have or are trying to enter into with you (open up a customer account, provide you with our products…) might not be possible to be performed. In this case, we may have to suspend or cancel a product or service you have with us but we will notify you if this is the case at the time.

3. Collection of your personal data

• 3.1 Methods to collect data from and about you:
• • Direct interactions: by filling in forms or by corresponding with us by post, phone, email, sms, social media or otherwise, you may give us your Identity, Contact, Financial, Transaction, Profile, Marketing and Communications Data. This includes personal data you provide when you:
  • • purchase any of our products or services
    • set up (or begin to set up) a customer account with us
    • make contact with our sales and support teams via email, telephone or in person
    • request be sent to you
    • enter a promotion, survey, competition…
    • email us about your interest in a job with us; or
    • give us some feedback.
  • Interactions or Automated technologies or. As you interact with the Website we may automatically collect Technical or Usage Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies and other similar technologies. Please see the Cookies section.
  • Third parties or publicly available sources. Also, the third parties and public sources as set out below may send us personal data about you:
  • • Technical and Usage Data from: (i) analytics providers, such as Google, based outside the EU; (ii) advertising networks; and (iii) social medial such as Facebook, Instagram and Twitter.
    • Identity and Contact Data from social media such as Facebook, Instagram and Twitter (for example when you like one of our posts or comment).
    • Identity, Contact, Financial and Transaction Data from providers of technical, payment and delivery services based inside the EU or within the US (and certified under the EU-U.S. Privacy Shield)
    • Identity, Contact (and possibly Special Categories of Personal Data) from recruitment professionals who send us your CV.

4. Use of your personal data

• 4.1 Cases in which we’ll use your person a data
• The use of your personal data happens only when authorised by the law and happens most commonly in the following circumstances:
• • Performance of Contract means processing your personal data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract, in order to sell you goods, provide you with service….
  • Legitimate Interest means the interest of our business with you where we aim to be able to give you the best product/service and the best and most secure experience. Any potential impact on you (both positive and negative) are considered and balanced by us as well as your rights before we process your personal data for our legitimate interests are. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
  • Consent means where we have obtained your agreement to process your personal data. Consent must be freely given, specific, informed and be an unambiguous indication of your wishes for us to process your personal data (this may be collected by you ticking a box). Generally we do not rely on consent as a legal basis for processing your personal data other than in relation to sending marketing material to you via email, post, phone, sms, and social media. You have the right to withdraw consent to marketing at any time by contacting us.
  • Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.
• 4.2 Purposes for which we will use your personal data A description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so can be find in the table below. We have also identified what our legitimate interests are where appropriate.

Data Collection	Type of Data	Lawful & legitimate interest basis
Performing the following actions: - register you as a new customer, - take your details, - process your orders - take payment and deliver products and services to you	Identity Contact Financial Transaction Profile Marketing and Communications Special Categories of Personal Data	Performance of a contract Necessary for our legitimate interests (to provide our products and service to you) Necessary to comply with a legal obligation To protect your vital interests
Managing our general relationship with you will include: - notifying you about our terms and conditions or privacy policy changes; - asking you to reviewing or take a survey of our products, service…; or - sending you notifications when you are not using your account for some time to ask if we should close it - auditing, maintaining and enhancing our products and services	Identity Contact Profile Marketing and Communications	Performance of a contract Necessary for our legitimate interests (to keep our records updated and to study how clients and their customers use our products and services) Necessary to comply with a legal obligation
Receiving and responding to enquiries about our products and services from customers and prospects	Identity Contact Marketing and Communications	Necessary for our legitimate interests (to engage with you and to facilitate the growth of our business)
Receiving and responding to sales, customer support and delivery related questions raised by customers	Identity Contact Financial Transaction Technical Profile Usage Marketing and Communications	Performance of a contract Necessary for our legitimate interests (to be able to provide our customers with excellent customer service)
Enabling you to partake in a prize draw, competition or complete a survey	Identity Contact Profile Usage Marketing and Communications	Necessary for our legitimate interests (to study how our customers use our website, to develop it and improve our business)
Administrating and protecting our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)	Identity Contact Profile Usage Marketing and Communications	Necessary for our legitimate interests (to study how our customers use our website, to develop it and improve our business)
Administrating and protecting our business and the Website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)	Identity Contact Technical Usage	Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) Necessary to comply with a legal obligation
In order to improve our website, software, marketing, customer relationships and experiences, using data analytics	Identity Contact Technical Usage Profile	Necessary for our legitimate interests (to define types of customers of products/services, to keep our website and software updated and relevant, to develop our business and to inform our marketing strategy)
Making recommendations to you and suggestions about our products and services that may be of interest to you	Identity Contact Technical Usage Profile Marketing and Communications	Necessary for our legitimate interests (to develop our products and services and grow our business) Consent
Receiving information about you from you or other third parties for the purposes of recruitment	Identity Contact Special Categories of Personal Data	Performance of a contract Necessary for our legitimate interests (in finding and hiring the right people to help grow our business) Consent
Responding to requests for information regarding suspected or actual criminal activity including fraud	Identity Contact Transaction Technical Profile Usage Criminal	Necessary for our legitimate interests (to prevent and detect crime and fraud) Necessary to comply with a legal or regulatory obligation Necessary to protect the vital interests of you or another individual

• As a customer, you might receive marketing material about Verdoora and our selected partners (including email promotions and gifts and special offers in your recipe boxes). Only customers or prospects who have previously bought similar products from us or have expressed an interest in our products will receive such marketing material, and this is in our legitimate interests. You’ll be able to opt out of receiving this marketing
• You may receive marketing communications from us after you have requested information from us or opened a customer account and, in each case, you have opted-in to receiving that marketing.
• You can ask us to stop sending you marketing messages at any time by contacting us at any time. Where you opt out of receiving these marketing messages, you may still receive messages for other purposes (such as providing the products and services to you).

5. Disclosures of your personal data

• For the purposes set out in the “How we use your personal data” section, we may have to share your personal data with the following parties:
• External Third Parties such as:
• • Service providers (including any third party sub-processors) and developers based in (and outside) the UK who provide IT and system administration (including email, payment software and hosting) services.
  • Specialist suppliers for the packing, dispatch and delivery of our products (based in the UK).
  • Professional advisers including lawyers, bankers, auditors and insurers based in or outside the UK who provide consultancy, legal, banking, accounting insurance and services.
  • HM Revenue & Customs, regulators, law enforcement bodies, police and other authorities based in the UK who require reporting of processing activities in certain circumstances (such as criminal activity, suspected or actual fraud or tax evasion).
  • Marketing, media and PR agencies based in or outside the UK to help us with data analysis, social media marketing, research and other marketing (including if you agree to a publication / article with us).
• Specific Third Parties such as GoDaddy hosting provider, with their server based in Europe, who provide application servers and other related services.
• Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets and other third parties who have entered into a commercial or promotional relationship with us. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.
• We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

6. International transfers

• We do not process your personal data in any country outside the United Kingdom and the European Union (EU). However, certain third parties are based outside of the EU, so their processing of your personal data will involve a transfer of data outside the UK or the EU.
• Whenever we transfer your personal data out of the EU, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented.
• Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the UK or EU.

7. Data security

• Appropriate security measures (including SSL technology) have been put in place to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
• We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data retention

• Length of use of your personal data:
• • your personal data will only be retained for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
  • the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data will be considered to determine the appropriate retention period for personal data and will be considered to determine whether we can achieve those purposes through other means, and the applicable legal requirements.
  • our clients' data will generally be retained by the Company for a period of 5 (years) years after a contract has ended, to ensure that assistance to you can still be provided, should you have any questions or feedback in relation to our products or services or to protect, or defend our legal rights, or for tax purposes.
  • Where we have processed your data for any other reason (such as where you have contacted us with a question in connection with services or in relation to recruitment), we might retain your data.
  • In some circumstances you can ask us to delete your data

9. Legal rights of customers and prospects

• Under the data protection laws and regulation, you have rights in relation to your personal data that can be exercised under certain circumstances. These rights are detailed below:
• • You can request access to your personal data (commonly known as a "data subject access request") and receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  • You can formally ask that we correct the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
  • You can formally ask that we delete your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to hold or process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
  • Object that we process your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
  • Request restriction of processing of your personal data. you can ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
  • Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
  • Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
• If you wish to exercise any of the rights set out above, please contact us directly
• We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
• Time limit to respond. We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

10. Contact details and complaints

• Our contact details are:

Full name of legal entity:	Verdoora Ltd
Email address:	customers@verdoora.uk
Postal address:	114a Cromwell Road, London SW7 4AG
Phone Number: